Job Descriptions

The Role: Role should ensure base KPI targets are set, evaluated and met by initiating insight based and value increasing activities. Role to ensure segment profitability through personalized customer offers. Role is also expected to identify and develop new, efficient and customer obsessed base activities and life cycle programs to increase revenue contribution as well as NPS. The consumer world is surely becoming more digital, and therefore the role will also possess knowledge in terms of mobile App and online marketing possibilities. Role is also expected to take lead and drive CVM related projects ensuring best possible execution and results. Key Accountabilities and Activities: - Work with senior director prepaid and Responsible for setting up of the Life Cycle Management function including putting into place the Strategy and programs required. - Oversee and drive the Lifecycle of existing customers and to increase their Life Time Value for ooredoo. - Accountable for retaining existing Voice and Data customers, monitoring their usage and behavior, adjusting forecasts, and creating a win-win value proposition. - Participate in the budget exercise for the year - Revenue planning and Capex / Opex planning. - Achieve the required amount of Retained customers via different Retention Campaigns and offers as per the agreed upon Annual Operating Budget. - Approve the documentation of the stages in a - Customer's lifecycle and the movement from stage to stage and recommend changes if needed. - Partner with Sales, Marketing, Products, Technology, Finance, CC, Legal and any other function as required evaluate, plan, coordinate and deliver the required KPIs related to Churn, Retention, Usage. - Provide input into overall Ooredoo revenue targets through the retention of customers and activities to be undertaken to reach these goals. - Ensure that Retention campaigns and Programs have offers backed by a business case where the offer is attractive, ensure they make commercial sense. - Ensure the development criteria for monthly monitoring and analysis of customer churn within different product groups and customer segments.

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